A jelly tote is a translucent, open-top shoulder bag — the roomy, everyday version of the jelly bag trend. The Jellova Jelly Tote Bag is made from soft TPU, comes in 6 colors, and is $88 USD, with a matching zip pouch included. It's water-resistant, wipes clean, and is built for the beach, the pool, work, and everyday carry. Here's what makes a jelly tote worth it and how to wear one. Shop the Jelly Tote Bag.

What is a jelly tote?
A jelly tote is a tote bag made from translucent, glossy jelly material — the same see-through, candy-like finish you've seen all over the jelly bag trend, but in a relaxed, open-top tote shape with long shoulder straps. Where a structured jelly bag makes a statement, a jelly tote is the practical, carry-everything option you'll actually use daily.
What is the Jellova Jelly Tote made of?
The Jellova Jelly Tote Bag is made from soft TPU (thermoplastic polyurethane). TPU has a smooth, flexible, glossy feel and a translucent finish. It's water-resistant and wipes clean with a damp cloth — which is exactly why a jelly tote suits the beach, the pool, and rainy days without any fuss.
Jelly Tote Bag: price, colors & what's included
- Price: $88 USD
- Colors: 6 colors — Pink, Yellow, Apple Green, Blue, Haze Blue, and Gray
- Dimensions: top width 40 cm / 15.7 in · depth 17 cm / 6.7 in · height 28 cm / 11 in · strap drop 26 cm / 10.2 in
- Included: a matching translucent zip pouch — handy for keeping smaller items together inside the open tote
- Material: soft, water-resistant TPU; wipes clean
See all 6 colors of the Jelly Tote Bag.

Why choose a jelly tote?
- Roomy and practical: the open-top tote shape swallows everyday essentials, beach gear, or a change of clothes.
- Water-resistant: TPU shrugs off splashes and wipes clean — ideal for pool and beach days.
- Shoulder-friendly: long straps make it easy to carry all day.
- On-trend and see-through: the translucent jelly look is peak Y2K and summer.
- Included pouch: the matching zip pouch keeps small items private and organized inside the clear tote.
How to style a jelly tote
A jelly tote is easy: use it as a beach or pool bag over swimwear, as a fresh summer day bag with denim and a tee, or as a light work-and-errands tote. Because it's translucent, the pouch inside doubles as a styling detail — and keeps essentials tidy. Bright colors lean playful and summery; softer shades read more everyday.

Jelly tote vs. jelly Firkin: which should you get?
Both are jelly bags, but they serve different needs. A jelly tote is open-top, roomy, and casual — the practical everyday and beach option. A jelly Firkin is a structured, Birkin-style silhouette that's more of a statement piece. If you want the roomy, carry-everything bag, the tote is your pick. If you're after the structured designer-inspired look, explore the jelly Firkin range here.
FAQ
What is a jelly tote bag?
A jelly tote is a translucent, open-top tote bag with long shoulder straps, made from glossy jelly material. It's the roomy, everyday version of the jelly bag trend.
What is the Jellova Jelly Tote made of?
It's made from soft TPU (thermoplastic polyurethane), which is translucent, flexible, water-resistant, and wipes clean.
How much is the Jelly Tote Bag?
The Jellova Jelly Tote Bag is $88 USD, available in 6 colors — Pink, Yellow, Apple Green, Blue, Haze Blue, and Gray — and comes with a matching zip pouch.
How big is the Jelly Tote Bag?
It measures 40 cm / 15.7 in across the top, 17 cm / 6.7 in deep, and 28 cm / 11 in tall, with a 26 cm / 10.2 in strap drop — roomy enough for everyday and beach use, with straps that sit comfortably on the shoulder.
Is a jelly tote water-resistant?
Yes. The TPU material is water-resistant and wipes clean with a damp cloth, which makes it well suited to the beach and pool.
Does the jelly tote come with a pouch?
Yes — a matching translucent zip pouch is included to keep smaller items organized inside the open tote.
Ready to shop? Get the Jelly Tote Bag.